Essential SEO Skills That You Should Have

tháng 7 03, 2023

1. Understanding Internet & Search Engine

To be successful in any profession, it is necessary to understand and know that industry well. In the SEO industry, it is important to understand the most popular search engines today. These search engines are very popular like Google, Bing, Yahoo... But the most popular and trusted search engine is still Google.

Google has some points to remember when developing its website such as meta title tags, meta description, H1... Besides, there are some important parts to build a website such as html, sitemaps, 301 redirects, 404 pages and many other things.

2. Concise and clear content

Content is always an essential part of SEO, if the content is of high quality and helpful to the readers, it will be highly rated by Google, the reputation of the site will increase significantly. To do this, SEO-ers must always be smart and update many rich and popular programs to attract buyers. Website content can be in many different formats such as news, blogs, infographics .....

3. Social Network

Once you have quality content in hand, the next step will be to share it. One of the best ways to share content is to take advantage of social networks like Facebook, LinkedIn, Google+ or Twitter. After sharing content, it is necessary to monitor them regularly and consult the comments from people who are interested in that content. This is very important in building trust with your followers and with luck they will develop into your potential buyers in the future.

4. Perseverance And Patience

This is an essential virtue in every SEO-ers. Because Google's algorithms are always innovating, SEOs must always keep a close eye on them and update them regularly to avoid getting hit with penalties like Panda and Penguin. And if the website is suddenly downgraded, you should not be too worried, because those errors can be caused by external influences, not entirely due to SEO. In times like this, you need to calm down and find the source to overcome. To do this will sometimes take a bit of time like a day, a month or a whole year.

5. Ability To Communicate

Many people still do not understand or know about the importance of SEO and your potential customers are among them. Therefore, a successful SEO-ers must also equip himself with communication skills, the communication should avoid using professional and complicated words to communicate. Instead, you should use friendly language and illustrated examples with pictures.

6. Thirst For Knowledge

Competition, failure are enemies and reduce the passion for work for any person, so keeping enthusiasm and love will get you through most. If you can't do this, think again about pursuing SEO because SEO knowledge is very broad and is always updated regularly.